The Solution: Content Curation

From my new whitepaper, Attention Doesn’t Scale: The Role of Content Curation in Membership Associations:

Information overload is not only a factor of volume. It’s also heavily influenced by the fact that the large disparity in the sources of incoming information leads to an even larger disparity in the topics and focus of the information. We have plenty of data – too much, in fact – but we lack meaning, a sense of how all the streams of information coming in fit together to point us to wise decision-making. The curator adds context, trust, and meaning to that previously disaggregated mass of stuff.

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