Announcing: The Mission Driven Volunteer

I’m excited to announce the third Spark white paper – The Mission Driven Volunteer – co-authored with Peggy Hoffman, CAE, President of Mariner Management.

This week, I’ll be blogging about the contents of the whitepaper.

The basic premise is:

Associations’ current model of volunteering is broken. Standing committees value form and position over function and effectiveness. They ignore generational differences, produce slow, inefficient, and unoriginal decision-making, and limit participation.

Mission-driven volunteering is a new model that allows associations and our volunteers to focus our limited resources, measuring everything we do by how well it supports and contributes to the mission of our organizations. Mission-driven volunteers embrace ad hocracy and micro-volunteering, allowing diverse groups of members to contribute in ways that make the most sense to them.

I’ll be writing more about each of these points this week, but in the meantime, pick up your free copy at, no divulging of information about yourself required.

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