Review: When Millennials Take Over

“Every 20 years or so, a new generation enters the workforce, and the rest of us, quite frankly, freak out about it.” 

Cover Image - When Millennials Take OverI recently had the opportunity to read a review copy of When Millennials Take Over, a new book by Jamie Notter and Maddie Grant designed to help us get past the freak out and to a “ridiculously optimistic” view of the future of work.

Their basic thesis is that the environment in which our organizations operate has changed – we have to move faster, with less hierarchy and more sharing of information, and learn how to be digital native institutions.

Sounds hard, right?

Fortunately, the Millennials, the generation born between 1982 and 2004, can help us. Although GenX is currently the largest segment of the workforce, within the next three years, the Millennials will be taking over. And that’s a good thing. As Notter put it during a recent book release event sponsored by ASAE: “The goal is not to ‘deal with’ Millennials but to learn from them. It’s not that Millennials are extra special or have all the answers, but they’re a ‘secret decoder ring’ to help us understand and adapt to these changes.”

Notter and Grant have identified four key capacities that they believe will drive the future of business:

  • Digital
  • Clear
  • Fluid
  • Fast

Digital expects widespread customization and personalization, which includes staff as well as customers and members, and continuous improvement. Going digital is not just about how much you spend on technology (although most of us ARE underinvesting); it’s also about developing a digital mindset, in which you design around the needs and convenience of your audiences (both internal and external), even if that makes things harder for the organization.

tl;dr: In the era of Amazon and apps, your old excuses for 20 years outdated tech and processes won’t fly.

Clear demands information at everyone’s fingertips. Millennials have always had the “why” explained to them – that’s how they were raised. The great thing about this is, when our organizations share more information in a more transparent way, we dramatically increase both the speed and the quality of the decisions we make.

Fluid requires us to break out of our silos, not to the point that there’s no hierarchy at all (Google tried that and found it didn’t work), but to the point that teams are flexible and ad hoc, and different people get opportunities to lead based on their skills match with the project and task at hand. That means that EVERY person needs to know what your organization’s key performance indicators, that is, the keys to success, are.

Fast is the end result of all of these. As Notter and Grant point out, not everything needs to be ultra-fast all the time – there is still room for institutional knowledge and deliberation – but speed is important. As Grant observed at that same book release event, think about how quickly you dump a smartphone or tablet app that doesn’t work as expected. We need to move faster on idea generation, creating rudimentary prototypes, gathering information, and improving/scaling, pivoting, or killing those ideas as appropriate.

tl;dr: Don’t do another member survey! And don’t make decisions about what to do based on the HiPPO (Highest Paid Person’s Opinion). Create a Minimum Viable Product, and decide what happens after that based on actual data about whether people buy and use it, and what they think about it.

The book makes an excellent companion to Notter and Grant’s earlier Humanize. But where Humanize was a bit heavier on theory, When Millennials Take Over focuses heavily on the practical, sharing detailed case studies of four organizations who exemplify the authors’ four key capacities:

The American Society for Surgery of the Hand, a small membership organization that still manages to invest well in technology, personalize and customize, learn from experiments, and incorporate results-only work environment principles.

Menlo Innovations, a software firm that is so transparent about information that they’ve invented their own resolutely low-tech project management system so that every person knows exactly what every other person’s top priorities are and where they stand on achieving those goals. This lets teams that are ahead of schedule know immediately who needs help and offer it without the intervention of boring project status meetings or project managers or complicated negotiations over email. Menlo even invites clients into the office on a weekly basis so they can see first-hand what’s going on with their projects and make more effective decisions about their own budgets and priorities.

Quality Living, a rehab center for people recovering from brain and spinal cord injuries, that understands the importance of shifting decision-making authority and action to the individuals and groups who are best equipped to be successful in a particular situation, no matter what their official place in the organization’s hierarchy. That might mean that someone very “low level,” who is closest to the patient and her needs, values, hopes, and dreams, directs care for that patient across the entire team of more “senior” people.

Happy State Bank, a community bank operating in Texas, that is able to make good decisions almost absurdly fast thanks to their laser focus on caring and relationships (not exactly traditional for financial institutions). As Notter is fond of pointing out, trust enables speed, and that’s exactly the environment Happy State has created, not just among staff but between staff and customers.

Ultimately, this is about all of us – Boomers, Xers, and Millennials – working together for the good of ourselves, our organizations, and our customers/members. We take turns leading the change:

For every Luke Skywalker (Millennial), there is always a need for an Obi-Wan Kenobi (Baby Boomer), and even an occasional cynical and independent Han Solo (Generation Xer). We know it is cliché, but we’re all in this together.

When Millennials Take Over is available in Kindle and print editions at Amazon.com. For a limited time, the Kindle edition is only $0.99 (that is not a typo), or you can download a chapter as a preview for FREE.

 

Data, Experience and the Scientific Method

From the new Spark whitepaper, Getting to the “Good Stuff”: Evidence-Based Decision Making for Associations, written with Peter Houstle:

So once you’ve got the data, are you all set?

Nope.

Data is a necessary component of making smart, evidence-based decisions, but it is not the only component. Data needs to be supplemented by experience. In fact, neither experience nor data can exist successfully on its own. They come together through the scientific method. Don’t worry – we’re not advocating that you go back to school and earn a graduate degree in physics. We are, however, advocating that you think a little like a scientist.

To learn more about how data and experience can combine to help you make better, faster decisions, download your free copy of the whitepaper at http://bit.ly/1jwXcDX.

Getting Ready to Use Data

From the new Spark whitepaper, Getting to the “Good Stuff”: Evidence-Based Decision Making for Associations, written with Peter Houstle:

What are the things you need to do to get ready to use your data?

  • Address your data quality issues.
  • Measure what matters, not just what’s easy to measure.
  • Find your internal data sources.
  • Consider external data sources you might want to add.
  • Choose a tool to help you visualize your data.

Want to learn more about each of these? Download your free copy at http://bit.ly/1jwXcDX.

Big Data = Big Opportunity

From the new Spark whitepaper, Getting to the “Good Stuff”: Evidence-Based Decision Making for Associations, written with Peter Houstle:

Ultimately, Big Data supports innovation and allows us to do predictive marketing.

Why is that? With Big Data:

  • More data is easily available to relevant stakeholders
  • Accurate data helps you experiment in an organized way
  • Detailed data allows you to segment and target offers appropriately
  • Continuous data about the performance of your existing offerings provides insight so you can create new and better offerings

Want more? Download your free copy at http://bit.ly/1jwXcDX.

Evidence-Based Decision Making for Associations

I’m excited to share the launch of the fifth whitepaper in the ongoing Spark whitepaper series, Getting to the “Good Stuff”: Evidence-Based Decision Making for Associations

Co-authored with Peter Houstle (Mariner Management), the whitepaper tackles the question: how can associations use data to start asking meaningful, mission-driven questions and to inform our decision-making processes around them?

Big Data presents a tremendous opportunity for associations, but in order to realize its potential, there are some things you need to know and do. First, your data needs to be reasonably clean and complete. Then you need to look for patterns, and data visualization tools can help with that. Then you need think about the questions those patterns raise and create hypotheses to answer those questions. Then you test your hypotheses, hopefully find strong correlation (since proving cause and effect is rare), and make decisions accordingly. In the course of our research, we did discover a secret sauce to decision making success, but I’ll share more about that later this week.

Speaking of, I’ll be blogging about the contents of the whitepaper all week, but in the meantime, pick up your free copy at http://bit.ly/1jwXcDX, no divulging of information about yourself required.

Don’t forget to check out the other FREE Spark whitepapers, too:

Strategy, Risk, and Implementation

Final day of whitepaper release week!

From the new Spark whitepaper, Risk: The Missing Link Connecting Strategy to Implementation, co-authored with Jamie Notter (JamieNotter.com) and Leslie White (Croydon Consulting):

Having…conversations around risk and opportunity is not necessarily easy, but it’s becoming increasingly important in today’s complex, mutable, fast-paced environment. You need people at all levels of your association who can analyze and make key decisions that are in line with your strategic direction, and that means they need the skills and tools to quickly get beneath the surface conclusions that create conflicts in order to resolve them, decide, and act.

You do that by:

  • Asking better questions
  • Bringing assumptions to the surface
  • Agreeing to disagree
  • Focusing on the decision

You can find out more about how to do that by downloading the free whitepaper at http://bit.ly/MJ5oo8.

Additionally, Jamie, Leslie, and I offer training for senior teams to help you develop the skills to make better decisions faster. You can find out more on the Spark Services | Training page.

 

Risk, Strategy, Conflict, and Consensus

Whitepaper release week continues!

From the new Spark whitepaper, Risk: The Missing Link Connecting Strategy to Implementation, co-authored with Jamie Notter (JamieNotter.com) and Leslie White (Croydon Consulting):

Strategy and risk are about choosing to do certain things and, sometimes more importantly, not to do certain things. Conversations about these choices are difficult because your organization naturally has a range of overlapping concerns and interests, typically represented by specific groups of people, maybe a department or a membership segment. When you have different groups representing different interests, it often leads to conflict. And most organizations don’t handle their conflict well.

Get the full whitepaper (for free, no personal information required) at http://bit.ly/MJ5oo8.

How Does Risk Relate to Strategy?

From the new Spark whitepaper, Risk: The Missing Link Connecting Strategy to Implementation, co-authored with Jamie Notter (JamieNotter.com) and Leslie White (Croydon Consulting):

Risk management is an intrinsic part of strategic thinking. When considering a strategy, you must first determine whether that strategy aligns with your risk appetite…The biggest challenge associations face in establishing a culture of strategic risk management is to get people comfortable thinking and talking about what could go wrong—or right—on the way to realizing your excellent new ideas. The key is to match your risk exposure to your risk appetite, while not undervaluing potential lost opportunity.

Like what you read? Want more? Download your free copy at http://bit.ly/MJ5oo8.

Why Does Risk Matter?

From the new Spark whitepaper, Risk: The Missing Link Connecting Strategy to Implementation, written with Jamie Notter and Leslie White:

The risk management process involves the continuous identification, assessment, prioritization, and selection of risk management techniques; implementation; and monitoring of outcomes.

But what if the board and senior team members don’t all agree on what the risk is, how likely it is, or what impact it might have? What if the decision-makers don’t have the same appetite for risk? What if they don’t accord the potential opportunity the same level of importance? Risk management sounds straightforward in theory, but the effective practice of risk management requires broadening your awareness about uncertainty and risk and integrating this risk awareness directly into your strategic decision- making. You need to define your risk strategy.

Want more? Download your free copy at http://bit.ly/MJ5oo8.

Risk: The Missing Link Connecting Strategy to Implementation

I’m excited to share the launch of the fourth whitepaper in the ongoing Spark whitepaper series, Risk: The Missing Link Connecting Strategy to Implementation.

Co-authored with Jamie Notter (JamieNotter.com) and Leslie White, CPCU, ARM, CIC, CRM, (Croydon Consulting), the whitepaper tackles the question: why do senior teams have so much trouble with strategic decision-making?

Our answer is that a major contributing factor is that they are unable to have good conversations about risk, risk management, risk appetite, and how that all relates to opportunity and opportunity cost, because they avoid conflict and have a mistaken understanding of what constitutes consensus. The whitepaper shares both theory and techniques to help senior teams have better conversations, make more informed choices about risk and opportunity, and ultimately, be more effective in forming and implementing their strategies as a result.

I’ll be blogging about the contents of the whitepaper all week, but in the meantime, pick up your free copy at http://bit.ly/MJ5oo8, no divulging of information about yourself required.

And don’t forget to check out the other Spark whitepapers: