Top Ten

All in one post/place! 10. Five Tips for Success with Ad Hoc Volunteers Original Post (2014) Updated Post (2022) 9. Why Is Membership the Only Relationship? Original Post (2013) Updated Post (2022) 8. Membership 101:…

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1: Membership 101: The Welcome Series

And finally, coming in at #1 in the Spark All-Time Top 10 Blog Posts (and it wasn’t even close): Membership 101: The Welcome Series. First written more than five years ago, this post remains the…

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2: Strategic Planning v. Strategic Thinking

We’re almost at the end of the revisiting of the top ten all-time Spark blog posts in honor of Spark’s tenth anniversary! Coming in at the #2 spot: Strategic Planning v. Strategic Thinking. In the…

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3: Getting the Most Out of Your Consulting Partnerships

Coming in at Number Three in the all-time Top 10 Spark blog posts: Getting the Most Out of Your Consulting Partnerships. (And it garnered a lot of pingbacks, which is probably one of the reasons…

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Association Meetings in a Post-Roe World

On Tuesday, October 11, Shelly Alcorn hosted Joan Eisenstodt and me on The Phoenix Cast for an important conversation about association meetings in a post-Roe world. Just as meetings are starting to recover from pandemic shutdowns, new (and…

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4: Five Ways NOT to Brainstorm

The 4th most popular blog post on the all-time top ten list is an unexpected entry: Five Ways NOT to Brainstorm. Written almost exactly eight years ago, it was intended to be funny and a…

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Webinar: Becoming a Responsible Consumer of Research

Would you like to learn more about the critical skills you need to be a responsible consumer and sponsor of research? Would you like to hear directly from association execs who are doing good work…

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Being Responsible About Research

In this final post celebrating the launch of Caveat Emptor: Becoming a Responsible Consumer of Research, I want to talk about why this matters. Why do association execs need to develop discernment about research, both…

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Curiosity with a Purpose

As Zora Neale Hurston described it: Research is formalized curiosity. It is poking and prying with a purpose. When you’re sponsoring a research study, one of the biggest decisions you’ll have to make is what…

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“P-Value”? What’s a “P-Value”?

And why should you care? Associations generate a lot of original research, but association execs also use a lot of research created by other entities both to assess the internal operations of the association as…

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